A Pricing Idea Confirmed

For years, whenever I have spoken about offering access level agreements, I have suggested a 20 percent premium if the customer wants to pay monthly instead of annually.

Last week, I got some confirmation that my pricing suggestion is right on target. Google is now offering a monthly subscription price for their Google Apps. The only price offered in the past was $50 per user per year, cheap enough to be sure.

Now, they offer a monthly price of $5 per user per month – a difference of, you guessed it, 20 percent.

Every so often, I get one way right!